Pureprofile

Pureprofile Limited is a data insights and programmatic media company. The Company's principal products and services include data and insights, which is engaged in conducting market research and providing research technology platforms, and Programmatic Media, which is engaged in buying and re-selling advertising inventory. The Company delivers marketing solutions for brands, publishers and researchers. The Company has presence in Australia, Europe and the United States.
Recent Posts

The role of mobile in the path to purchase – why you need to invest now

Posted by Pureprofile on May 2, 2017

 

By Nikki Quail, Founder and Managing Director, Fresh Focus NZ

The subject of mobile in the path to purchase emerged as a common theme in the conversations Fresh Focus were having whilst presenting the adtech funded report: Behind the Device.

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Topics: Mobile

Infographic: New research shows baby boomers and seniors set Olympic standard in tracking their fitness

Posted by Pureprofile on January 24, 2017

New research shows that fitness tracking devices are now not just for young healthy people undertaking strenuous physical activities. 

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Topics: Market Research, News, Infographic

Pureprofile throws support behind open data for consumers

Posted by Pureprofile on December 5, 2016

Pureprofile Limited (ASX: PPL), a leading provider of data, insights, programmatic and lead generation solutions, has thrown its support behind consumers gaining control of their own data, as recommended in the Productivity Commission’s draft report released this month.

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Topics: Personal Data Management, Big data, Press Releases

Pureprofile named in Deloitte Technology Fast 50 awards

Posted by Pureprofile on November 23, 2016

Leading Provider Data, Insights, Programmatic and Lead Generation solutions Named among Fastest Growing Technology Companies in Australia

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Topics: News

Running a successful digital marketing campaign

Posted by Pureprofile on September 8, 2016

So, what makes a successful digital marketing campaign? Well, there are a few hundred odd factors that can contribute to the success of a campaign. Focusing on the right elements can help you put the pieces of the puzzle together to drive positive results for your business.

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Topics: Marketing, Programmatic, Sparcmedia, Digital Marketing

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