Emily Bing

New Zealand Account Director
Recent Posts

What New Zealand Dads Wanted: Father’s Day meal, and don’t forget to acknowledge him

Posted by Emily Bing on September 4, 2017

Pureprofile conducted new research that revealed dads prefer personal acknowledgements to toiletries and clothes.

This Father’s Day dads across New Zealand  probably received a gift voucher or a hug.

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Topics: Market Research, News

Infographic: New Zealand early birds vs night owls

Posted by Emily Bing on August 11, 2017

Our new research findings show that the New Zealand early bird really does catch the worm!

The rich profiling data from Pureprofile between May and June 2017 has uncovered some interesting findings about New Zealanders' preferences for waking up early (early bird) or staying up late (night owl) and other attributes related to these types of people.

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Topics: Market Research, News, Infographic


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